VotW 02: Niels Diffrient Speaks At TED


Here is a description of the lecture given by Diffrient from the TED website:

Design legend Niels Diffrient talks about his life in industrial design (and the reason he became a designer instead of a jet pilot). He details his quest to completely rethink the office chair starting from one fundamental data set: the human body.

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VotW 01: Don Norman Speaks At TED



Here is a description of the lecture given by Norman from the TED website:

Don Norman studies how real people interact with design, exploring the gulf between what a designer intends and what a regular person actually wants. His work has resulted in some classic books, including “The Design of Everyday Things.

Ever wonder what makes your senses, your very being love the designs of OXO, Apple, or Ferrari? Well in this TED lecture Mr. Norman describes what is built into the human psyche that allows us to associate the emotions that we have for good design. His new book has been added to our bookstore should you be interested in further exploring his design theories.

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